Recently, the App Store has been in the news a little for some applications it accepted, and controversial seems can savvy policy holders to direct marketers to bypass traditional media route and go straight to the exposure of large use now. Forget newspapers and TV; the best way to exit the word is via the App Store and Apple creates controversy when it accepts or rejects the app but it is good for Apple?
Apple's adoption of the app that contains information about the "ex-gay" because one check mix. People were talking about it everywhere, and petitions are flying left and right. Regardless of Your position on app adoption or content application developers walk away the winner. To post a review, Apple requires someone to download ("purchases") even if it is free (app). Niesprawiedliwi (and some supporters) rushed to buy the product only for the fact not excited about it. So this application a short not only of the press, but tons of sales during its brief existence, too.
Similarly, an application that helps you find the speed and DWI checkpoints inspired to law enforcement and even lawmakers U.S. to debate the issue. Until the Congress got involved, I had no interest in the application, but make sure that downloaded it after all. I'm predicting the infamous Fred Phelps and the Westboro Baptist Church will shortly submit to the app and their rejection of publicly displayed by Apple, too.
The amazing thing about these applications is that they are merely packed app version information developers had on their websites. Both the "ex-gay", and the speed trap Web sites for users and probably zmagaly advertising before application. The relatively low price of a set of developer and programming now everyone says about them. The owner of a small business in me gives them a huge thumb for getting their messages in a cost-effective manner.
Heck, when Apple download app "ex-gay" recently and when (and anticipate) they pull app speed traps, we talk about both all over: more developers get more hits to your Web site and more supporters among many niesprawiedliwi. Paradoxically, if Apple rejected these applications, it would be for almost as much publicity. When Apple rejected ("excuse me" not approved ") the voice of Google app, more people began to ask what was Google voice. When Apple rejected political cartoonist, I wanted to see what was drawing.
This user is great for Apple. Suddenly many iPhone owners want to know how to download these applications to try out or speak out against them. This probably means more credit card numbers, Steve spoke of those registered in its presentation and more users App Store in General. More eyeballs on the App Store is good for developers. Talk about not losers in the economy of the app!
Apple loves the spotlight, and the app approval process is a large part of its ability to maintain this focus. These applications Apple store people with fringe and its product. We simply do not hear anything this user on the platform Android. Android generally accept everything, so it is much more difficult to obtain the word — positive or negative. With something as controversial as "curing" homosexuality Apple not individuals will be to complain? Sure, but in order to post their complaints in a place where it would be most visible to the application by the intended audience, users have to log in and Buy a very app they derided.
As a lightning rod for controversy over the App Store is also terrific machine PR. may not be the most above Board to draw attention to the reasons or the product, but it is effective and will probably be until (if ever) Apple lays down certain rules final approval process for App Store. And that is not something that is unlikely to do so any time soon, if people keep clicking, downloading and purchasing.
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